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The article below originally appeared in Forbes, where DigitalReef CEO Maurizio Angelone, has a regular column. You can read the original here. Your brand is a global brand, whether you know it or not. Through the proliferation of mobile devices and the apps that are...
By Gavin Kim Mobile advertising reaches more customers on their smartphones and tablets than ever before. Click fraud is a global challenge that bogs down the mobile advertising ecosystem and leads to wasted budget, annoyed consumers and unpredictable results. By...
Today, we want to welcome you to the DigitalReef Ecosystem. A more formal press release link is here. Together with my three business partners, we co-founded Imagination Unwired (IU), an ad tech monetization platform for Telecom operators and OEMs to help them better...
Today we announce that we are joining forces with several innovative mobile marketing companies to provide robust and more powerful mobile marketing services across the LATAM market and push forward into the global marketplace. Flowsense, which our customers know as...
We now carry our worlds around in our hands and pockets and global brands are competing for our attention as we consume videos, chats and the day’s news on our phones. At MobTarget, we have partnered with some of the world’s largest companies to help them reach key...