DR BLOG
DigitalReef se fusiona con Gamers Club en un acuerdo histórico
DigitalReef se fusiona con Gamers Club en un acuerdo histórico de $360 mil millones de dólares para causar disrupción en el mercado del gaming y los medios digitales Esta fusión impulsará la distribución, interacción y monetización a través de la combinación de los...
DigitalReef e Gamers Club se unem em acordo histórico
DigitalReef e Gamers Club se unem em acordo histórico para transformar o mercado de jogos e mídia digital de $ 360 bilhões Essa fusão impulsionará a distribuição, o engajamento e a monetização por meio da combinação dos dispositivos de consumo de mídia mais...
DigitalReef Merges with Gamers Club in Historic Deal
DigitalReef Merges with Gamers Club in Historic Deal to Disrupt $360B Gaming and Digital Media Market:
This merger will drive distribution, engagement, and monetization through combining the most-used media consumption devices in Mobile and CTV, and Gaming, the most-interactive form of media.
‘Connected TV: Welcome to the Tipping Point’ Summit Empowers Advertisers to Evolve in the CTV Advertising Landscape
Media Pulse recently hosted an innovative event that brought together some of the most brilliant minds in the industry to shed light on the ever-evolving world of connected TV (CTV), AVOD, and FAST. ‘Connected TV: Welcome to the Tipping Point’ was the place to be for...
Three pitfalls to avoid in your 2023 marketing plans
As you look through your 2023 marketing and outbound communications strategies and associated tactics, there’s a few things we want to make sure you have in mind. While marketers are constantly looking ahead at innovations such as the use of AI technologies for...
Why Your 2023 Marketing Plan Needs to include Mobile and CTV
DigitalReef ushers in 2023 with a growing and powerful portfolio of solutions that enable publishers, carriers, manufacturers and brands to optimize their monetization and advertising efforts across Mobile and Connected TV (CTV). In 2022 we increased our mobile...
DigitalReef Acquires Next-Generation CallerID Platform VYNG
DigitalReef recently completed the acquisition of Vyng, which provides contextually relevant visuals to a mobile device’s lock screen. Vyng’s technology shows contextually relevant content on the lock screen with every phone call, message, and notification. Businesses...
DigitalReef Appoints Mark Yackanich as President and Chief Operating Officer
DigitalReef today announced the following leadership appointments, effective July 14, 2022: Mark Yackanich has been appointed to the newly created role of President and Chief Operating Officer Maurizio Angelone transitioning to the role of Vice Chairman of the Board...
DigitalReef Completes Acquisition of Connected TV Advertising Management Platform, Column6
With more than 500 million mobile devices active in Latin America, it is impossible to overstate the impact they have on the daily lives of businesses, families and the folks that use them. One of the key uses of mobile devices is the consumption of streaming video...
DIGITALREEF Launches Unified Marketing, Advertising and User Engagement Platform
Today, DIGITALREEF is thrilled to announce a great milestone in the process of building the DIGITALREEF ecosystem. We have completed the testing of our unified adtech and martech platform for advertisers, app developers, and mobile operators. DR-ONE is a...